Tiny Changes, Remarkable Results by James Clear (Atomic Habits) – a staff read to remind us and our clients that consistency leads to success. Small changes that will make a difference in any email or marketing campaign. The idea here is to make sure you are consistently showcasing your brand to your audience. Consistently broadcasting your brand to the public pays off in the long run. Marketing takes time therefore being consistent with posting, blog writing, videos, or even updating your website is important. Creating brand content isn’t easy so being consistent with creating brand content surely can be overwhelming. This is why we discuss with our clients the importance of hiring a team to manage social media.